Sunday, February 12, 2012

Big Partnership Revealed!

To all of our faithful Facebook users, thank you for your patience in our reveal of Promising Pages’ biggest, most exciting partnership yet. And…drum roll…we are proud to announce the partnering organizations are…Carolinas HealthCare Systems and Second Harvest Food Bank! SHFB donated 37 million pounds of food to needy families in our area last year. 


Carolinas HealthCare System (CHS) is one of the country’s leading and most ground-breaking healthcare organizations. CHS provides a wide range of healthcare and wellness programs throughout North and South Carolina, comprised of over 600 locations, including academic medical centers, hospitals, healthcare pavilions, surgical and rehabilitation centers, home health agencies, nursing homes and hospice and palliative care. According to their website, CHS’s core values are caring, commitment, integrity, and teamwork. Such great qualities are exactly what Promising Pages is looking for in book drive partners. But, how did this all start?


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Donated Touch-and-Feel Books
CHS leaders first heard of Promising Pages when they attended the Charlotte Chamber's Annual Retreat in Wild Dunes, South Carolina. It was here that Promising Pages announced their Big Hairy Audacious Goal (BHAG) to collect and redistribute 1 million children's books to area kids who have few, if any at home. Promising Pages is now partnering with CHS and the Second Harvest Food Bank for the “Feed the Body, Feed the Mind” Campaign. New and gently used kids books and food will be collected throughout the CHS March 1st - 20th at 300 area locations.


The “Feed the Body, Feed the Mind” Campaign will allow Promising Pages to accomplish an amazing feat that will no doubt help sharpen the minds and self images of thousands of less-fortunate children in our area. Each week, Promising Pages will stuff 1,600 of these books into food backpacks that will go out through Second Harvest Food Bank to kids in a 15 county area who have been identified as otherwise not having access to food over the weekend. When Promising Pages Director Kristina Cruise heard about the backpack mission, she immediately wanted to use her books to help. After talking with Second Harvest about the amount that would be needed to make the partnership a reality, the goal was put on hold. “I thought we could provide a couple of hundred books a week. I had no idea there were so many kids going hungry in our area over the weekend. We know that if they do not have food at home, they likely do not have their own books either. I am so thankful for CHS for making this happen for these kids. They deserve it.”
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Erma the Worma (Kristina Cruise) and CHS employees


To start our joint venture, Promising Pages attended the CHS Leadership Development Institute on Tuesday, February 12th in the Center Grand Ballroom of the Charlotte Convention Center. Approximately 1,300 employees attended the event, several of whom were very eager to take a photo with Erma the Worma, wonderfully performed by our founder, Kristina Cruise.      


Valerie Rutherford and Tonnelle Miller, Human Resources Representatives, both visited the Promising Pages table. On hearing of our new partnership with CHS and what Promising Pages was all about, Valerie praised, “I really respect your enthusiasm for the community and going out there to touch a child’s life.” Tonnelle added, “Anything that makes a child smile is so important!”


Later on that morning, Flight Nurse Michael Nichols dropped by to learn more about Promising Pages. Michael was excited to hear we were collecting books: “I have a four and a six-year-old and a house full of books. I have books with the binding not even broken in.” He grew up in a household with hundreds of books as his mother is an elementary school teacher. Michael looks forward to donating books in one of the CHS drop boxes.


By the end of the event, the Promising Pages drop box had collected over 300 books! This was only one event. Imagine how many books Promising Pages can amass with over 300 CHS locations! If you would like to donate new or gently used books, please contact us at promisingpages@gmail.com. I believe Promising Pages and CHS have entered the beginning of a beautiful friendship.
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Books donated by CHS



--Faith Lippard, Promising Pages Blogger

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